3121 POSTCODE Richmond suburb Doormat Outdoor Front Door Entrance Mats 45cm x 75cm
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Description
If you’re the type who prefers a clean postcode flex over big suburb branding, this 3121 doormat is pure Richmond. It’s minimal, sharp, and instantly recognisable to anyone who knows the area. No extra words, just those special numbers that quietly say you’re local. And yes, even the Hawthorn supporter in me has to admit it, having been raised right here in the 3121, these numbers still mean home!
Made from natural coconut coir, it’s built for everyday use: a proper scrape for shoes after the café run, the dog walk, or a dash out the door. The PVC backing helps it stay planted on porch tiles, decking, and apartment entries, so your front step looks intentional from day one.
Why Richmond locals love it
- The Postcode-Only Flex: Clean, minimal, and instantly local. It’s for those who prefer the subtle "if you know, you know" vibe of the numbers over big suburb branding.
- Built for the Hustle: Richmond living is high-energy, but it’s also high-grit. These dense coir fibres act as a brush, grabbing Swan St dust and footpath grime before it reaches your rugs or floorboards.
- Terrace & Apartment Ready: The heavy-duty PVC backing means it stays exactly where you put it, from those narrow heritage terrace steps to polished concrete apartment landings.
- The 3121 Welcome: A no-brainer housewarming move for anyone who just nabbed a spot in the heart of the action, from the pocket near the G to the quiet streets off Church.
Key features
- 3121 postcode doormat design for a bold local welcome at the front door.
- Natural coir surface made from coconut fibre for everyday scraping power.
- 45cm x 75cm size suits most front doors, porches, and apartment entries.
Specifications
| Design | 3121 (Richmond postcode) |
|---|---|
| Colour | Brown with black printing |
| Material | 100% natural coir (coconut fibre) |
| Size | 45cm x 75cm |
More options
- Want the full suburb-name version? See the matching Richmond 3121 doormat.
- Browse more styles in our mats range.
- Keep the Inner East roll going with the Hawthorn suburb doormat.
- For leafy, old-school doorsteps, see the Kew suburb doormat.
Frequently asked questions
Can I request another Melbourne suburb or postcode?
We currently only stock a curated range of local favourites. However, if you have a specific postcode or suburb in mind, we can look into a custom order, provided you meet the minimum order of 3 mats. It’s a great option if you’re looking to kit out a small townhouse block or want a matching set of gifts for the family.
Why choose postcode-only instead of the suburb name?
Because it’s cleaner. The postcode version is a minimalist look that still screams local, especially in Richmond where “3121” is basically its own badge.
Is a little shedding normal at the start?
Yep. Coir is a natural fibre, so a small amount of initial shedding is normal. A couple of good shake-outs in the first week and it settles into its “everyday workhorse” phase.
What’s the best way to keep it looking sharp?
Keep it simple: shake it outside, give it a tap, or run a vacuum over it. If it gets wet or muddy, let it dry fully first, then brush it clean. Coir prefers the “dry then clean” routine.
(FC1538)
